👋 Hey there, Mike here.

I hope you had a great weekend. For us, it was trick-or-treating, then fireworks (silent ones), and even a date night.

Enjoy 1 short story, 2 incredible examples, 1 great video.

Before we begin... I want to draw your attention to:

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1 short story that makes you think.

Trick or Treat. We went trick or treating on Thursday. We went out at 6 PM (when people would be back from work) and did two or three streets near us.

At the first house, a dog came running out and scared my children (they're 4 and 2 and incredibly scared of dogs).

After that, they asked every house, "Do you have any cats or dogs here?" Aww, yes, we do. Do you want to see?

No.. No, we don't like them.

There was even a point in the night when a cat decided to follow us from house to house, which slowed us down because the boys wouldn't walk near the cat. By the time we'd reached the final street, many candies had run out, and houses put signs saying no more sweets.

Think: Are you waiting too long (avoiding cats) to go after your dreams? Dive in quickly and get all the candy before others get to it first.

2 examples of incredible content.

1/ Standard Fireworks

Adverts have come a long way. The first advert probably took someone a long time to create. The second, I just prompted AI, which made the anime-styled image in seconds.

2/ Oops

When creating adverts, it can be tempting to use all the space and write lots of words. Don't do it. Find a creative way to get your point across quickly. It'll convert way better.

1 great video I know you’ll enjoy.

We all know that growing on YouTube and having a successful channel can be a gold mine, but is it worth the effort to get there?

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That's all for today. If you enjoyed today's issue, please reply and let me know your favourite part.

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